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Ruth Cyboran and Luis Ross recently met again at their 10th high school reunion. The men were close friends throughout school but lost touch with each other after graduation. They enjoyed their recent meeting and promised to keep in touch, especially because they had both chosen the same career--professional sales. Cyboran works for a paper company selling gift wrapping paper, ribbons, and boxes to retailers. Ross provides digital technology consultations to small businesses. Even though both believe in the Core Principles of Professional Selling, they both expressed concern about the new emphasis on relationship selling. Both Ross and Cyboran started their careers at the bottom of the sales personnel career path, so they both began working as:
Income Statement
A financial statement that shows a company's revenue and expenses over a specific period, leading to the net profit or loss for the period.
Liquidation
The process of winding up a company's financial affairs by selling its assets to pay off its debts, with any remaining assets distributed to shareholders.
Reorganization
The process of restructuring a company's business affairs, structure, or ownership, often in times of financial difficulty, to improve efficiency and profitability.
Bankruptcy
A judicial process concerning an individual or company that cannot pay back their due debts.
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