Maslow's Hierarchy of Needs Provide a Useful Framework for Understanding

question 45

Essay

Maslow's hierarchy of needs provide a useful framework for understanding how and why local products and brands can be extended beyond home-country borders.How can Maslow's needs hierarchy be used in global marketing?

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Definitions:

Relationships

Connections or associations between individuals or entities based on social, emotional, professional, or commercial interactions.

Industry Jargon

Specialized language or terminology used within a particular industry or profession that might not be understood by outsiders.

Communication

The act of conveying information and ideas through speech, writing, or signals.

Receiver

The person or entity for whom a message is intended, playing a crucial role in the communication process.