Which Bases of Product Differentiation Is by Far the Most

question 2

Multiple Choice

Which bases of product differentiation is by far the most popular way for firms to try to differentiate their products but is identified as almost always being easy to duplicate?

• A) Product mix
• B) Product features
• C) Customization
• D) Distribution channels

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Definitions:

Managers

Individuals in an organization responsible for directing and overseeing the work of a group of people.

Internal Culture

The shared values, beliefs, and norms that influence the behavior and interactions of members within an organization.

Organisational

Pertaining to the structure and dynamics of an organization, including its processes, functions, and culture.

Motivation

The internal and external factors that stimulate desire and energy in people to be continually interested and committed to a job, role, or subject, or to make an effort to attain a goal.