Define Product Differentiation and Discuss the Role That Customer Perceptions

question 24

Essay

Define product differentiation and discuss the role that customer perceptions play in product differentiation.

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Definitions:

Endogenous

Originating from within a system, referring to factors or variables in economic models that are determined by the dynamics within the model itself, as opposed to external influences.

Business Cycle

The natural rise and fall of economic growth that occurs over time, including periods of expansion, peak, recession, and recovery.

External Shocks

Events outside the economic system that can cause sudden and significant changes within an economy, such as natural disasters or geopolitical events.

Last Recession

Describes the most recent period of significant decline in economic activity across the economy, lasting more than a few months.