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What are some challenges facing the BRIC framework? Explain with examples from a corporation.
Generations
Groups of individuals born and living around the same time, often sharing similar societal influences and life experiences.
Transnational Organizations
Businesses that operate across national borders, dealing in goods or services in more than one country.
Global Viewpoint
An outlook that considers the broad, interconnected implications of events, policies, and decisions on the international stage.
Guanxi
A Chinese term representing the intricate network of relationships that individuals cultivate for mutual benefit, especially in business contexts.
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