If Digipics Were to Agree to Spend a Significant Amount

question 72

Multiple Choice

If Digipics were to agree to spend a significant amount of money to establish a new assembly line for a large client, PicPro, that has unique needs that would make this assembly line largely useless for any other customer, the funds Digipics spent in establishing this line would be an example of

• A) forward vertical integration.
• B) backward vertical integration.
• C) a transaction-specific investment.
• D) opportunism.

---

Definitions:

Behavior Therapists

Professionals who specialize in applying clinical and experimental psychological principles to modify problematic behaviors.

Maladaptive Behaviors

Actions or tendencies that are counterproductive to an individual's wellbeing or to achieving desired outcomes.

Symbolic Meanings

Representations or associations that people assign to objects, events, or concepts, going beyond their literal or inherent significance.

Childhood Origins

Refers to the initial stages or causes of behaviors, mental processes, or conditions that begin or develop during childhood.