Examlex
Match each term with a statement below.
-A vertical position
Variable Cost
Expenses that change in proportion to the activity or volume of business, such as materials and labor.
Right Price
The optimal price point for a product or service, taking into account factors such as value to the customer, demand, and competition.
Consumer Demand
The desire and willingness of consumers to purchase goods and services at various price points.
Your Gut
Colloquial term referring to an individual's instinctive reaction or initial feelings about a decision or situation, often sans empirical evidence.
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