Bryan, an Intravenous Heroin User, Feels Intense Cravings When He

question 188

Multiple Choice

Bryan, an intravenous heroin user, feels intense cravings when he sees hypodermic needles. This may be an example of:

• A) modeling.
• B) operant conditioning.
• C) classical conditioning.
• D) observational learning.

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Definitions:

Flighting Schedules

Flighting schedules are advertising strategies that involve alternating periods of heavy advertisements with periods of no advertising, used to optimize impact while controlling costs.

Snowboards

A type of equipment used for snowboarding, consisting of a board to which the rider's feet are attached with bindings, allowing them to slide down snow-covered slopes.

Buyer Turnover

The rate at which new customers purchase from a business while existing customers leave or stop purchasing.

Repeat Purchases

Occurs when customers buy a product or service again, typically an indicator of customer satisfaction and loyalty.