Creating a Niche by Differentiating One's Product or Service Often

question 34

True/False

Creating a niche by differentiating one's product or service often allows small firms to compete successfully with market leaders.

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Definitions:

Demand Function

Describes the relationship between the quantity of a good consumers are willing to buy and the price of the good, holding other factors constant.

Bertrand Competition

A market model in which two or more firms compete by setting prices, with each firm considering the price set by competitors when determining its own price.

Cournot Equilibrium Price

A concept in economics where competing firms reach a state of balance in which each firm's output decision is optimal, given the output decisions of other firms, leading to a stable price level in oligopolistic markets.

Constant Unit Cost

Constant unit cost occurs when the cost to produce each additional unit of a product remains the same, regardless of the level of production.