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A Pitfall of a Focus Strategy Is That Focusers Can

question 46

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A pitfall of a focus strategy is that focusers can become too focused to satisfy buyer needs.


Definitions:

Global Virtual Team

A group of individuals who work across time, space, and organizational boundaries with links strengthened by webs of communication technology.

Significant Resources

denote essential assets or inputs necessary for an organization or individual to operate effectively and achieve goals, including time, money, personnel, and technology.

Internet/Intranet Systems

Describes the global system of interconnected computer networks (Internet) and a private network accessible only by an organization’s members or employees (Intranet).

Virtual Teams

Groups of people who work together from different geographical locations, connected by technologies such as videoconferencing, emails, and collaborative software.

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