To Capture Key Employees from Competitors, Firms May Attract the Symbolic

question 44

Multiple Choice

To capture key employees from competitors, firms may attract the symbolic leader of a group within a competing firm and hope others will follow. This has been termed

• A) the 'Columbus effect.'
• B) the 'Pied Piper effect.'
• C) strategically competitive hiring.
• D) the 'tech exit' effect.

---

Definitions:

Stakeholders

Individuals or groups that have an interest, investment, or stake in the success or outcome of a project, business, or initiative.

Recommendation

Advice or suggestions given with the aim of guiding decisions or actions, often based on knowledge, experience, or expertise.

Audience-centered

An approach focusing on the needs, interests, and characteristics of the audience in communication to ensure effectiveness and engagement.

Communicator's Ability

Refers to the skills and competence a person has in effectively conveying information, ideas, and emotions to others through speech, writing, or non-verbal cues.