Gillette Combines Several Technologies (E

question 10

Multiple Choice

Gillette combines several technologies (e.g., metallurgy, physiology, physics) to attain unparalleled success in the wet shaving industry. This is an example of Gillette's

• A) tangible resources.
• B) intangible resources.
• C) organizational capabilities.
• D) strong primary activities.

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Definitions:

Coping

The process of managing stressful or difficult situations by making efforts to solve problems or by seeking to minimize their effects.

Type A

A personality type characterized by competitiveness, impatience, and a high level of stress.

Type B

A personality type characterized by a more relaxed, less competitive, and less stress-prone behavior pattern compared to Type A.

Heart Disease

A broad term for a variety of diseases affecting the heart and blood vessels, such as coronary artery disease, heart failure, and arrhythmias.