The Value Chain Concept Assumes That Both Primary and Support

question 77

True/False

The value chain concept assumes that both primary and support activities produce value for customers.

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Definitions:

Transtheoretical Model

A theory of behavior change that evaluates an individual's readiness to act on a new healthier behavior, and provides strategies or processes to guide the individual.

Contemplation Stage

The stage in which people are aware of a problem and are thinking about overcoming it but have not yet made a commitment to take action.

Action Stage

A phase in the Transtheoretical Model of behavioral change where individuals are actively making modifications to their lifestyle or behavior to overcome a problem.

Consciousness Raising

A process of increasing awareness about social, political, health, or personal issues, often as a component of social movements or personal development strategies.