Gillette Combines Several Technologies (E

question 10

Multiple Choice

Gillette combines several technologies (e.g., metallurgy, physiology, physics) to attain unparalleled success in the wet shaving industry. This is an example of Gillette's

• A) tangible resources.
• B) intangible resources.
• C) organizational capabilities.
• D) strong primary activities.

---

Definitions:

Consumers

Individuals or groups who purchase goods and services for personal use or consumption.

Reviews

Evaluations or assessments of something, often products, services, or performances, usually reflecting opinions or experiences.

Season's Latest Fashion

The most recent trends and styles in clothing, accessories, and overall fashion introduced for a specific season.

Gap

A discrepancy between the current state and the desired state, often used in the context of business strategies or market research to identify areas needing improvement or opportunities for development.