You Are in an Interview with the Met Museum in New

question 10

Essay

You are in an interview with the Met Museum in New York City. They are looking at various other candidates for the job, but they have a question for you regarding how you approach a SWOT analysis. Outline the steps you will take to do a thorough and comprehensive analysis of their social media work.

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Definitions:

Coupons

Discount vouchers or codes that consumers can use to save money on purchases.

Collaborative Consumption

An economic model based on sharing, swapping, trading, or renting products and services, enabling access over ownership.

Mass Customization

A manufacturing and marketing technique that combines the flexibility and personalization of custom-made products with the low unit costs associated with mass production.

Social Communities

Online platforms or groups where individuals with common interests gather to communicate, share, and engage.