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Delmondo focuses on analytics and analysis for a variety of different platforms and functions. However, they began their focus on content creation, which would classify them as ______.
Manifest Content
The overt, concrete content of a communication as opposed to the underlying meaning or interpretation.
Latent Content
The underlying, non-obvious meanings and themes in a piece of communication, as opposed to its explicit, surface content.
Content Analysis
A research method for systematically analyzing texts or media to quantify patterns in communication.
Media Content
The text, images, audio, video, and interactive elements produced and distributed through various communication mediums.
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