Matt Is Working as a Freelancer for the NY Mets

question 28

Multiple Choice

Matt is working as a freelancer for the NY Mets. He wants to make sure his content goes out at specific times, and realizes he needs to create, maintain, and share these pieces of content with the rest of the team. What does Matt need to create?

• A) He needs to create a strategic plan.
• B) He needs to create an editorial calendar.
• C) He needs to create a content calendar.
• D) He needs to create a brand kit.

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Definitions:

Acculturate

To adapt to or acquire the cultural traits or social patterns of another group.

Reside

To live, dwell, or inhabit a particular place or environment.

Regional Segmentation

A marketing strategy that divides the market into different geographical units such as countries, cities, or neighborhoods for targeted marketing.

Lifestyle Patterns

The distinct and habitual ways of living, including activities, interests, and opinions, that characterize an individual or group.