Benedict Sherlock Is a New Member of London Society Wants

question 7

Multiple Choice

Benedict Sherlock is a new member of London society wants to establish himself in the field. He wants to create content that resonates with his community of detectives that is shared out consistently across his various platforms and his audiences. What is Benedict trying to do?

• A) He is implementing a content strategy.
• B) He is trying to copy the strategies that have worked for his competitor, Moriarity.
• C) He is trying to establish his brand voice.
• D) He is implementing a community-based strategy.

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Definitions:

Knowledge-based Pay Plan

A compensation strategy where employees are paid based on their skills, knowledge, and abilities, rather than their job title or position.

Skill Variety

The degree to which a job requires a variety of different activities that involve the use of a number of different skills and talents of the person performing the job.

Motivation

Motivation refers to the processes that account for an individual's intensity, direction, and persistence of effort toward attaining a goal.

Compressed Workweeks

Are arrangements in which the employee works the required number of hours (typically 40) but does so in fewer than 5 days. For example, a 4-day, 10-hour-a-day work schedule is fairly common.