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Discuss How You Would Define a Personal Brand

question 2

Essay

Discuss how you would define a personal brand. Highlight an example of someone who has a strong personal brand and why based on the characteristics outlined in the chapter.

Develop an understanding of variation in language tone according to context.
Understand the concept and identification of barriers to effective communication.
Recognize the different forms and channels of communication.
Comprehend the role and impact of noise in the communication process.

Definitions:

Common Stock

A type of equity security that represents ownership in a corporation, entitling holders to vote on corporate matters and receive dividends.

Retained Earnings

The portion of a business's profits not distributed to shareholders but reinvested in the business or held for future use.

Surplus Cash

Excess funds that a company retains over its necessary working capital and capital expenditure requirements, often available for investment or distribution.

Dividends

A portion of a company's earnings distributed to shareholders, often in the form of cash or additional stock.

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