Choose from the Terms Listed and Match Them with Their

question 8

Multiple Choice

Choose from the terms listed and match them with their most correct description. You may use the same answer more than once.
-Respiration

• A)Basic need
• B)Psychological need
• C)Spiritual need

---

Definitions:

Head-to-head Positioning

A marketing strategy where a company directly competes with another by targeting the same customer base with similar products.

Trading Down

Reducing a product’s number of features, quality, or price.

Repositioning a Product

The process of changing the market's perception of a product by altering its marketing strategy, including its image, value, or target audience.

Downsizing

The process of reducing a company's workforce or the scale of its operations to cut costs and improve efficiency, often leading to layoffs.