Examlex
Which of the following terms best represents the evolutionary development of the U.S. media industry ownership over the last several decades?
International Expansion
The process by which a business extends its operations and market reach beyond its home country to enter and establish itself in foreign markets.
Market Segmentation
The process of dividing a target market into smaller, more defined categories based on characteristics such as demographics, interests, needs, or location.
Consumer Base
The group of individuals or organizations that are the actual or potential buyers of a product or service.
Cosmetics Company
A business entity that manufactures, distributes, and sells beauty and personal care products.
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