Products for Which Customers Are Not Sensitive to Price Changes

question 100

Multiple Choice

Products for which customers are not sensitive to price changes are said to be ______.

• A) price elastic
• B) price inelastic
• C) price volatile
• D) price subjective

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Definitions:

Amygdala

A region of the brain involved in experiencing emotions, particularly fear, and processing emotional memories.

Somatic Nervous System

A subdivision of the peripheral nervous system (PNS); it transmits sensory signals and motor signals back and forth between the central nervous system (CNS) and the skin, muscles, and joints.

Muscles and Joints

Components of the musculoskeletal system, with muscles providing the force to move the body and joints allowing for motion between bones.

Parietal Lobes

Regions of the brain located behind the frontal lobes, involved in processing sensory information and spatial orientation.