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Leverage can enable a small business owner to magnify the potential returns expected.
Merchant Wholesalers
Businesses that buy goods in large quantities from manufacturers or importers and sell them to retailers or other businesses, but not to the general public.
Inventories
Quantities of goods a company holds for the purpose of sale or production, typically reported as a current asset on a balance sheet.
Nonstore Retailers
Businesses that sell products outside the traditional brick-and-mortar storefront, such as online, direct mail, or vending machines.
Atmospherics
The use of physical elements in a service or retail environment designed to influence consumers' mood and perception, subsequently affecting their purchase behavior.
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