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Concentration Ratio
A measure of the market share held by the largest firms within an industry, used to determine the level of competition and market structure.
Price Wars
A competitive exchange among rival companies where prices are successively lowered to undercut competitors, often leading to reduced profit margins.
ATC Curve
Average Total Cost Curve, a graphic representation that shows the cost per unit of output produced.
Barriers to Entry
Factors that make it difficult for new firms to enter a market, such as high startup costs, stringent regulations, or strong competition from existing firms.
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