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The most common source of ideas for new businesses comes from education courses taken by potential new business owners.
Positive View of Oneself
An individual's perception or attitude towards themselves that is favorable, characterized by self-confidence and self-respect.
Physiological Needs
Basic human necessities such as food, water, shelter, and warmth that must be satisfied for survival.
ERG Theory
A motivational theory developed by Clayton Alderfer that categorizes human needs into three groups: Existence, Relatedness, and Growth, suggesting that individuals are motivated to satisfy these needs.
Clayton Alderfer
An American psychologist known for his expansion of Maslow's hierarchy of needs with the development of the ERG (Existence, Relatedness, Growth) theory.
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Q43: _ involves identifying trends and changes that
Q45: A small business owner should not use
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Q100: In the National Business Ethics Survey, _