Intellectual Property Is a Valuable ______

question 13

Multiple Choice

Intellectual property is a valuable ______.

• A) intangible asset
• B) tangible asset
• C) goodwill asset
• D) current asset

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Definitions:

Overjustification Effect

In the absence of obvious external determinants of our behaviour, we assume that we freely choose the behaviour because we enjoy it.

BIRGing

Basking in Reflected Glory; that is, name-dropping to link yourself with desirable people or groups and thus improve other people’s impression of you.

Self-schemas

Represents cognitive structures derived from past experience that help organize and guide an individual's processing of information about themselves.

Compartmentalised

Divided into sections or categories that separate different elements or aspects, often to organize or manage more efficiently.