A Colleague of Yours Has Just Published an E-Book Titled,Ten

question 39

Multiple Choice

A colleague of yours has just published an e-book titled,Ten Tips for Success.She plans to promote the book via social networking.What advice can you offer to her about promotional efforts via social media?

• A)She should use brand acceleration to engage with opinion leaders.
• B)She should use a low-key,indirect approach when promoting her book.
• C)She should promote her book aggressively on each social media platform.
• D)She should alter her social media presence,according to the network she's using at the time.

---

Definitions:

Blind Area

Refers to the part of oneself not known to self but visible to others within the Johari Window framework.

Passive-aggressive

A behavior characterized by indirect expression of hostility or resentment, often through procrastination, sullenness, or intentional inefficiency.

Directive-assertive

A communication style characterized by direct expressions of needs and wants, often with the expectation of compliance from others.

Passive

A state of acceptance or non-resistance to external events or situations, often implying a lack of active response.