The Key to a Successful Action Phase in the AIDA

question 48

Multiple Choice

The key to a successful action phase in the AIDA model is

• A)getting readers to change their minds.
• B)increasing the audience's awareness of your product or service.
• C)making the action you propose simple and easy.
• D)creating a win-lose situation, with you as the winner.

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Definitions:

Factory Machine Hours

A measure of production time, indicating the total hours that machinery is operated in the manufacturing process.

Power Costs

The expenses incurred by a company for the electricity or energy used in its operations.

Sales Price

The amount of money for which a product or service is sold to the customer.

Contribution Margin

The amount by which sales revenue exceeds variable costs, contributing to covering fixed costs and profit generation.