The Purpose of the Interest Section of a Persuasive Message

question 28

Multiple Choice

The purpose of the interest section of a persuasive message is to

• A)capture attention.
• B)show that your product is well-suited to your audience.
• C)increase the audience's desire to take the action recommended in the message.
• D)get the reader to act immediately.

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Definitions:

Retained Earnings

Retained earnings are the portion of a company's profits that is kept or retained rather than being paid out as dividends to shareholders, often reinvested in the business or used to pay off debt.

Notes Payable

A financial liability representing a written promise to pay a specific sum of money on a specified future date.

Accounts Payable

A liability account that tracks money owed by a business to suppliers or creditors for goods and services received.