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Marks, a retailer, wrote and ordered 10 dozen red, white, and blue T-shirts for a July 4th celebration from the Whitney Wholesale Company. Since the Whitney Company did not have the colors requested, it sent blue and white shirts, thinking that Marks could use them. The Whitney Company did not, however, notify Marks that the substitution had been made. Shipping the wrong goods
Sense of Urgency
A feeling of pressing importance or speed, urging individuals or teams to act quickly in response to an opportunity or threat.
Benchmarking
The process of measuring a company's performance or processes against those of industry leaders to identify areas for improvement.
Best Practices
Methods or techniques that have been widely accepted as being the most effective and efficient in achieving a desired outcome.
Successful Organizations
Describes entities that consistently achieve their goals and outperform their competitors in their respective industries or sectors.
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