McDonald's Has Licensed Its Brand Name, Operational Systems, and Trademarks

question 74

Multiple Choice

McDonald's has licensed its brand name, operational systems, and trademarks to individual restaurant owners in Europe. This is called international ________.

• A) leasing
• B) marketing
• C) franchising
• D) diversifying

Understand the components and objectives of the Information Systems (IS) strategic plan.

Identify the process and importance of the IS operational plan in supporting the IT strategic plan.

Recognize managerial and technical aspects of IT architecture.

Comprehend the role and structure of the application portfolio within an organization.

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Definitions:

Evaluations

The process of assessing or judging the value, quality, or importance of something, often for the purpose of making decisions.

Descriptions

Details regarding characteristics or features of an object, person, or event, typically aimed at providing a comprehensive understanding.

Feelings Of Worthlessness

Intense emotions of inadequacy and insignificance that can impact one's mental health negatively.

Supportive Statement

Expressions or remarks intended to provide reassurance, comfort, or encouragement to someone.