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The plot area
External Stimuli
These are factors or events in the external environment that can provoke a response or reaction from individuals or systems.
Buying Center
A Buying Center consists of all the individuals and units that participate in the business decision-making process for purchasing products or services.
B₂B Customers
Businesses that purchase goods or services from other businesses for use in their operations or reselling.
Types
Varieties or categories of something, classified based on common characteristics or attributes.
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