The Following Table Contains the Cell Means for a Study

question 18

Essay

The following table contains the cell means for a study involving two types of dashboard displays and three types of drive seat designs. $\begin{array}{|l|r|r|r}\hline & \text { Bench Type Seat } & \text { Bucket Type Seat } & \text { Captain's Style Seat } \\\hline \text { Dashboard Display A } & 20 & 8 & 32 \\\hline \text { Dashboard Display B } & 6 & 24 & 13 \\\hline\end{array}$
a.Graph these means.
b.Does this graph indicate the presence of an interaction or not? Explain.

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Definitions:

Penetration Pricing

A pricing strategy where a product is initially sold at a very low price to rapidly gain market share.

Pricing Strategies

Pricing strategies are methodologies or approaches used by companies to set the selling prices of their products or services, based on factors like cost, competition, and perceived value.

Customer Demand

The requirement for products or services from end consumers at any given time.

Competitors Actions

Strategies and activities undertaken by companies within the same industry or market to gain a competitive advantage or respond to each other's moves.