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Malcolm worries that shaking hands with strangers will infect him with germs.Therefore,he washes his hands after every time he meets someone new.Malcolm is displaying signs of
Corporate Social Marketing
Support for a behavior changing campaign to improve safety, health, or the environment.
Customer Donations
A process where businesses encourage or facilitate their customers to donate to charitable causes or organizations.
Ronald McDonald House Charities
A non-profit organization that provides support and resources for families with sick children, including housing near medical facilities.
Drop-Shipping
A retail fulfillment method where a store doesn't keep the products it sells in stock. Instead, when a store sells a product, it purchases the item from a third party and has it shipped directly to the customer.
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