Examlex
The so-called Pentagon Papers
Marketing Plan
A comprehensive document outlining a company's strategy for promoting and selling its products or services to its target market.
Trial Close
A sales technique where the seller presents a part of the closing process to gauge the buyer's readiness to make a purchase.
SELL Sequence
A sales strategy emphasizing solution, education, lifecycle, and leverage, aimed at effectively closing deals.
FAB
Features, Advantages, and Benefits; a sales methodology focusing on communicating the features, advantages, and benefits of a product or service.
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