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Substitution of digital for traditional media has led to industry convergence. For example, mobile phone producers such as Nokia, Samsung, and Motorola now produce smartphones in response to Apple's iPhone (Chapter 2 Strategic Focus).
Learning Contract
An agreement between a learner and an educational institution or mentor outlining the goals, strategies, and outcomes expected from the learning experience.
Expectations
are beliefs or strong hopes about what will happen in the future.
Acceptance
The act of receiving or consenting to something proposed or presented.
Exclusion
The act of not including or barring someone or something from participation or consideration.
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