The Primary Factor That Looms as a Reason for an Increase

question 96

Multiple Choice

The primary factor that looms as a reason for an increase in the amount of time and money that small businesses should spend on marketing research is

• A) Poor economy
• B) Lawsuits
• C) Competition
• D) Changing conditions

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Definitions:

Permission Marketing

A marketing strategy where businesses send promotional messages only to individuals who have consented to receive them.

Attract Buyers

Strategies or methods used to draw potential customers' interest in a product or service.

Behaviorally Targeted

Advertising or content delivery aimed at individuals based on their observed behaviors and preferences.

Remarketing

A digital marketing strategy that involves targeting ads to users who have previously visited a website, aiming to encourage them to return and complete a purchase or action.