Which Theory Proposes a Weak or Flexible Hierarchy of Needs

question 85

Multiple Choice

Which theory proposes a weak or flexible hierarchy of needs?

• A)Expectancy
• B)Equity
• C)ERG
• D)Maslow
• E)Adams

Understand the implications of privacy concerns on marketing strategies.

Grasp the essential characteristics that influence the promotional mix decisions.

Recognize the role of discounts and coupons in maintaining loyal buyers across product life cycles.

Distinguish between the stages of the product life cycle in terms of promotional strategies.

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Definitions:

Logical Incrementalism Model

is a strategic management approach suggesting that strategies should evolve gradually through a series of small, achievable steps, rather than through drastic, major changes.

Forces Inside

The internal drivers or motivations that influence an individual's actions or decisions.

Planned Change

Involves deliberate efforts to modify the operations, structure, or culture of an organization to achieve a specific goal or respond to external or internal pressures.

Neutral Zone

The second of three general steps in the acceptance of personal loss. The neutral zone is the area where “helplessness” and “bottoming out” take place. (See ending and beginning.)