Paul Met a Salesperson for the First Time

question 271

Multiple Choice

Paul met a salesperson for the first time.His first impression was that she was pushy, as were most people in sales that Paul had encountered in the past.According to Bruner's model of the perceptual process, Paul is most likely to

• A)seek out cues that contradict his first impression.
• B)change his perception as soon as new cues become evident.
• C)select cues that confirm his first impression.
• D)recategorize the target.
• E)form a stereotype about the salesperson.

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Definitions:

Screen Placement

The strategic positioning of visual elements or interfaces on a digital screen to enhance user experience and accessibility.

Product Placement

The practice of strategically positioning brands or products in various media outlets to increase visibility and influence consumers.

Brand Placement

The practice of integrating products or brands into entertainment content for advertising purposes.

Dynamic Ads

are digital advertisements that automatically customize content and creative elements to the individual viewer in real time, enhancing relevance and engagement.