Examlex
The __________ is the bottom number of a fraction.
Availability Heuristic
A mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method or decision.
Product Development
The process of creating, designing, and bringing a new product to the market.
New Product
A good, service, or idea that is perceived by some potential customers as new and that is introduced to the market.
Consultative Decisions
Are made by one individual after seeking input from or consulting with members of a group.
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