This Peripheral Cue Relies on Peer Pressure to Persuade

question 18

Multiple Choice

This peripheral cue relies on peer pressure to persuade.

• A)liking
• B)reciprocation
• C)scarcity
• D)social proof

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Definitions:

Target Market

A specific group of potential customers identified by a company as the primary audience for its products or services.

Market

An area or environment where buyers and sellers engage in the exchange of goods, services, or information.

Marketing Expert

An individual with extensive knowledge and skills in developing strategies to promote, sell, and distribute products or services.

Personal Experience

An individual's direct involvement or encounter with an event or activity, influencing their perceptions and actions.