______ Is Most Likely to Lead to a Change,either in Behavior

question 11

Multiple Choice

______ is most likely to lead to a change,either in behavior or beliefs.

• A)Irrelevance
• B)Consonance
• C)Dissonance
• D)Schemata

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Definitions:

Brand Loyalty

Commitment to a brand in the face of competition.

Guerilla Marketing

Marketing through unconventional, innovative, low-cost means to generate social buzz and maximum exposure.

Marketing Techniques

Strategies and tactics employed by businesses to promote and sell their products or services effectively.

Social Buzz

The widespread talk or attention on social media platforms regarding a particular topic, brand, or event.