Explain the Factors That Indicate When a Company Should Promote

question 55

Essay

Explain the factors that indicate when a company should promote a push strategy and when a company should promote a pull strategy.

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Definitions:

Customer Demand

The desire and willingness of consumers to purchase goods or services at a given price.

Available Capacity

The maximum amount of work or output that a system can produce or handle in a given period without additional resources.

Strategic And Planning Decisions

Decisions involved in setting long-term objectives and outlining the necessary actions to achieve them.

Adaptive Forecasting

Adaptive forecasting involves modifying and adjusting predictions and plans based on new information and changes in the environment or circumstances.