Examlex
All transactions must have the ACID characteristics.
Product/Service Element
Key features or components of a product or service that define its value proposition, including quality, features, design, and brand.
Marketing Mix
The blend of product, price, place, and promotion strategies used by a business to achieve its marketing goals.
Service Marketers
Professionals specializing in marketing services as opposed to tangible products, focusing on strategies that highlight the unique aspects of services such as intangibility, variability, inseparability, and perishability.
Properties
Assets owned by an individual or organization, including real estate, intellectual property, and physical goods.
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