Examlex
Which of the following intangible assets is not subject to amortization?
Unwanted Response
A behavior or reaction that is not desired or intended in a particular context or situation.
Mowrer's Two-Factor Theory
A theory that combines both classical and operant conditioning to explain the development and maintenance of phobias.
Punishment
A consequence that decreases the likelihood of a behavior being repeated by applying an undesirable stimulus or removing a desirable one.
Matching Law
A principle that states the proportion of responses allocated to a particular option matches the proportion of reinforcements obtained from that option.
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