What Is an Important Difference Between Capacity Planning in Services

question 22

Multiple Choice

What is an important difference between capacity planning in services as contrasted to capacity planning in manufacturing operations?

• A) Time
• B) Location
• C) Demand volatility
• D) Utilization impacts service quality
• E) All of these

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Definitions:

U.S. Businesses

Companies or commercial organizations based in the United States.

STP Analysis

A marketing process involving Segmentation, Targeting, and Positioning to identify and reach specific customer groups effectively.

Target Markets

Specific groups of consumers a company aims to reach with its products, services, and marketing efforts based on various demographic, geographic, and psychographic characteristics.

Marketing Mix

A set of actions, or tactics, that a company uses to promote its brand or product in the market; traditionally comprises the 4 Ps: Product, Price, Place, and Promotion.