A __________ Is a Method of Accumulating Scores on Individual

question 9

Multiple Choice

A __________ is a method of accumulating scores on individual items to form a composite measure of a complex phenomenon.

• A) Summation index
• B) Likert scale
• C) Guttman scale
• D) Factor analysis

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Definitions:

Organizational Equivalent

A term or concept that has a comparable or analogous significance within organizational contexts.

Large Lecture

An educational instruction format typically characterized by a single teacher or lecturer speaking to a large number of students in a classroom setting.

Information Shower

The process of extensively sharing or releasing large volumes of information within an organization or team, often for comprehensive awareness.

Spray And Pray

A marketing strategy that involves sending out large volumes of messages to a wide audience, hoping that some will result in success.