In Today's Highly Competitive Global Markets, Operations Managers

question 140

Multiple Choice

In today's highly competitive global markets, operations managers:

• A) realize that a product that offers better features attracts more customers than one that has a lower price.
• B) recognize that achieving efficiency is more important than achieving effectiveness.
• C) focus primarily on keeping costs low to make a profit while keeping prices competitive.
• D) focus solely on the benefits of products, while completely ignoring the costs of manufacturing those products.

---

Definitions:

Product Design

The process of creating a new product to be sold to customers, considering its form, function, and usability.

Functional Design

The aspect of designing that focuses on the practical and operational use of an object, ensuring it effectively fulfills its intended purpose.

Self-contained Units

Independent or autonomous units, often referring to organizational departments, housing, or equipment, that operate or function without the need for external inputs.

Product Design

The process of creating and developing a new product to be sold to customers, focusing on specifications, appearance, and functionality.