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When Firms Give Key Stakeholders Limited Access to Certain Areas

question 97

Multiple Choice

When firms give key stakeholders limited access to certain areas of their intranet, such as allowing suppliers to check on the state of the firm's inventory to plan shipments of parts and materials, the firm is permitting the suppliers to do so through the use of _____.


Definitions:

Search Marketing

A form of Internet marketing that promotes websites by increasing their visibility in search engine results pages.

Paid

Refers to content, advertising, or other promotional activities for which a company has paid to be displayed or distributed, typically aiming at broadening reach or targeting specific audiences.

Unpaid Efforts

Refers to voluntary actions or work that is undertaken without financial compensation, often contributing to marketing, social causes, or community services.

Web Crawlers

Automated programs or scripts that systematically browse the World Wide Web for the purpose of web indexing or gathering specific data.

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