Which of the Following Statements Is True of Online Retailing

question 53

Multiple Choice

Which of the following statements is true of online retailing?

• A) All the people visiting a typical website convert into paying customers.
• B) Online retailers cannot provide efficient customer service like their on-ground counterparts.
• C) There is a lack of security on the Web.
• D) Online retailing will attract less customers than on-ground retailing.

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Definitions:

Productivity

A measure of the efficiency of production, often expressed as the ratio of outputs to inputs in the production process.

Security

Measures and protocols implemented to protect people, property, and information from harm, theft, or unauthorized access.

Service Quality

A measure of how well the service level delivered matches customer expectations.

Philip Crosby

An American businessman and author, known for promoting concepts related to quality management such as "zero defects" and the cost of quality.